Cold and warm sauces, dressings, marinades and soup.

Full service method

From idea to own brand
héMax is a flexible partner for the development of private label products. The entire development process is completed in consultation. Everything is in consultation and you are the boss! The developments are completely free of charge. héMax is building transparent, fair and pleasant cooperation. It is never about quantity, but about quality. Development, production, stock management and transport
  • Learn more about private labeling
    • Private labeling is a concept in which your products are produced and developed by héMax. The products produced by héMax are marketed on behalf of your company, including your own brand name. With a private label you make a product unique. This makes it possible to realize distinctive character. You can position your company in the market in a unique way by means of your own products. Private labeling allows you to market a product that only you have the sales rights of. héMax is committed to sustainable cooperation. If héMax has developed a private label product for you, this will be done with the intention of allowing everyone involved to benefit from this in the long term. Upscaling or product expansion is always within the possibilities. It is possible to convert the customer's expectations into reality and create a fantastic experience. A strong experience comes from the quality that the product must meet. Quality ensures returning customers with potential for sales growth and brand expansion. Private label is an intensive process, because an exclusive and non-existing product is developed. This is also the advantage and disadvantage of a private label concept: valuable, but very expensive. An exclusive product adds a lot of value to your company, but its development is expensive. héMax understands that not all starting entrepreneurs and other companies have the budget to develop private label products. héMax can offer the development of products free of charge, provided that the investment results in a transparent relationship with a lot of potential for the coming years.
HéMax writes a development plan based on a development intake. This contains all important design objectives, such as target group determination, price setting, cost calculation, wish formulation, product introduction and positioning. We try to understand and shape all wishes, ideas and requirements in a product specification. Together we look for a basic sauce and think about packaging and wrapping. This allows us to quickly make a cost price calculation.
The development process is initiated by agreement. The desired products are developed by our experienced product developers. We deliver multiple samples to arrive at the desired ingredient declaration. Your opinion is always central to this! All possible changes are made until it is correct in detail. When you are satisfied with the samples we will go to the next step.
héMax likes to think along with you. For example, we design artwork and make packaging illustrations for the packaging wrapper. héMax works together with an enthusiastic team of graphic designers. This way you always choose a desired wrapper. The packaging can be decorated in all options. For this we work together with leading printing companies.
Does it taste good? Then the production process can begin. The products are produced based on the personal recipe. The product can be filled on all kinds of packaging and volumes. From transport to stock management, we keep all options negotiable. Nothing is too crazy for us!
héMax has extensive experience in marketing products. We are happy to share our experiences with you so that we can introduce your product to the market in an excellent way.
A re-order is easily done. It couldn't be simpler.

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White label
Our existing products in your jacket
You can also work with a white label. The biggest difference with a private label is that with a white label you do not only have the sales rights yourself. With a white label, everyone is allowed to buy and sell the developed product. This ensures that you may be able to create larger purchases, so that the cost price per product can decrease. You often pay less for white label products than for products under brands and via wholesalers. This is due to our purchasing collective and exemption from advertising and marketing costs, which are often passed on in the price by brand owners. You have a unique product in which your logo is illustrated on a large scale. Everything under the highest quality standards and for a very favorable price.

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